Mike Hancock CBE - Liberal Democrat MP for Portsmouth South

1A Albert Road
Southsea
Hampshire
PO5 2SE

Tel: 023 9286 1055
Email: email@mikehancock.co.uka>

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MP's message to Chancellor - Use budget to boost British Tourism jobs

19 March 2010

Mike Hancock is urging the Chancellor to act in his budget next week to boost tourism to this country. He wants the Government to cut VAT on tourist attractions to enable them to compete more effectively with their European rivals which have lower taxes levied on them. The MP says that research shows that the measure would actually increase tax receipts by £600 million over the longer term and create 23,000 badly needed jobs. Many tourist attractions and hotels in countries such as France and Germany only have VAT at 5% or 7% while their rivals in this country have to pay getting on for three times that at 17.5%. Mike says that the Chancellor could use the better than expected Government borrowing figures to invest in cutting VAT which pay dividends later on. Mike Hancock has written to the Chancellor and supported a parliamentary motion on this.

Mike Hancock said: "Obviously the higher rate of VAT for British tourism businesses is going to have a major impact on their competitiveness. With the global recession, tourists are going to look very carefully at where to visit. And if we are not able to offer value for money in this country because we have higher taxes, visitors are going to go elsewhere. This is particularly important for Portsmouth which greatly depends on attracting visitors from both abroad and this country."

The Lib Dems have also said that the threshold for people to start paying income tax should be increased to £10,000. This would save the average earner £700 a year. They would pay for it through a "mansion tax" of 1% on properties worth more £2 million and cutting tax loopholes for the very wealthy.

Mike Hancock said: "The Chancellor should use the budget next week to make things fairer. Both for individuals by increasing the personal allowance to £10,000 and for businesses - especially smaller business and making business in the tourist and visitor sector more competitive with their international rivals."

Notes: Mike has supported EDM 217:  "VALUE ADDED TAX AND TOURISM" which can be accessed at http://edmi.parliament.uk/EDMi/EDMDetails.aspx?EDMID=39757&SESSION=903 and Mike's letter is enclosed with this news release.

 

Rt Hon Alistair Darling

Chancellor of the Exchequer

HM Treasury

1, Horseguards Road

LONDON SW1A 2HQ

OUR REF: MA/TOURISM

18 March 2010

Dear Chancellor

I am writing to you ahead of the budget next week to urge you to look seriously at one measure -  that is to look at reducing the VAT on tourist venues including hotels and other visitor attractions from 17.5% to 5.5%.

This should be a tax cut that even a Chancellor of the Exchequer should be in favour as research shows that it would create an extra 23,000 new jobs and additional tax revenue of £600 million a year and assist the economic recovery. Obviously tourism is a very competitive international market. People from abroad will be deciding whether to come to Britain or other countries, particularly European ones. But British businesses in the tourist sector have a competitive disadvantage in that many of their rivals in other countries have much lower rates of VAT. For example Germany has cut VAT on hotel accommodation to seven per cent while France has cut VAT on restaurant food to five per cent.

I understand that public borrowing is a bit better than predicted. This would enable you to reduce VAT on the tourist sector. While there may be an initial drop in VAT receipts, as I say the research shows that this would be more than made up for by future gains so I suggest would be a good use of any spare money that is available to you. I hope therefore you will consider doing this in your budget. 

Best wishes

Yours sincerely

MIKE HANCOCK CBE MP

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Liberal Democrat News

01 February 2012
The ASA ruled that the image used in an advertisement for L’Oréal Paris’ Revitalift Repair 10 was altered to change Rachel Weisz’s complexion, making it appear smoother and more even. It was judged to be in breach of industry code and “misleadingly exaggerated” the performance of the product.

The advertisement has been banned in its current form and the ASA has warned L’Oréal not to use digital retouching to misrepresent the effect of their products.

Commenting, Jo Swinson said:
“The beauty and advertising industries need to stop ripping off consumers with dishonest images. 

“The banning of this advert, along with the previous ASA rulings banning heavily retouched ads featuring Twiggy, Julia Roberts and Christy Turlington, should act as a wake-up call. Thankfully the advertising regulator has again acknowledged the fraudulent nature of excessive retouching.
 
“The Royal College of Psychiatrists has spoken out about the harmful influence of the media on body image and has highlighted the airbrushing and digital enhancement used to portray physical perfection as an area of concern.
 
“There needs to be much more diversity in advertising – different skin colours, body shapes, sizes and ages.  Studies show that people want to see more authenticity from brands.  Images can be aspirational without being faked.

“The Campaign for Body Confidence challenges the narrow ideal of beauty perpetuated by the media and other industries. Tonight the All Party Parliamentary Group on Body Image is hosting a screening of the documentary Miss Representation which explores the impact on society of such an intense focus on women’s appearance, instead of their achievements. 

“The film shows how media misrepresentation and under representation of women results in a leadership gap and the silencing of difference.”